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Tag Archives: core values
Letting Your Business’s Personality Shine Through
Sometimes it’s hard for us to ascribe human characteristics to nonhuman entities like businesses. But, you know, often they do have these characteristics – and it makes sense to think about organizations in this way. One of these traits is … Continue reading
Living and Breathing Your Company’s Values
When I say “company values”, what comes to mind? For most of us it’s those companies with a clear social mission – and how they outwardly demonstrate those values (and get stories written about them). Think Tom’s donating shoes to … Continue reading
A Story of Corporate Values
Over coffee recently I was telling a colleague about a client who put into practice their fundamental core values (those fundamental values that guide decision-making) – and made operational decisions aligned with them. First a quick backstory: The client was … Continue reading
Posted in Business Growth/Strategy, Culture, Leadership/Management
Tagged Business growth, core values, corporate culture, Leadership, Strategy
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Staying True to Your Core
As many of you know, I recently completed Zappos.com CEO Tony Hsieh’s book “Delivering Happiness” – and loved it. Among the many gems in this book, one story in particular caught my attention. On pp. 123-124, Tony discusses a fundamental … Continue reading
Posted in Business Growth/Strategy, Customer Experience/Relationships, Leadership/Management, Marketing/Branding, Small Business
Tagged Brand, business books, business plan, core values, customer, customer experience, customer loyalty, customer relationship, customer satisfaction, Customer service, Leadership, Management, Mission, Strategic Direction, Strategy, Values
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